COMPANIES News Basingstoke goes cashless with RingGo Basingstoke and Deane Borough Council has upgraded all of its cashless parking to use RingGo. Based in Basingstoke since 2002, RingGo first appeared as an alternative to coins at the train station in 2010. And, although one car park in the town has offered RingGo for several years, the council had mostly used Parkmobile as its cashless option. With RingGo now offered by 138 local authorities across the UK, the council decided to rationalise its parking to make it simpler for motorists. The move means that just one mobile app will be needed for parking payments across the whole town. The new RingGo solution also allows motorists to reserve up to an hours free parking, straight from their mobile phone, rather than visiting a pay and display machine. No convenience fee is charged for these free periods, and drivers can use RingGo to extend beyond this time if they wish. Newcomers to RingGo will also benefit from no longer having to remember to stop their parking session, because the service operates like pay and display parking, with a choice at the outset of how long the user wishes to stay. Peter ODriscoll, UK country manager for RingGo and Parkmobile, said: We are extremely pleased that the council has decided to move all its cashless parking to RingGo, and believe that offering a single solution will increase usage both in the town centre and at the train station. RingGo was born in Basingstoke, so its great for us finally to be available right across the borough. The councils cabinet member for communities and community safety, Simon Bound, said: Phone parking is a quick and easy way to pay for parking, especially when so few people carry coins. It complements the existing quick and simple payment options we have introduced in our car parks, including check in and check out parking. RingGo Starr celebrates the transfer of phone parking with Simon Bound from Basingstoke and Deane Borough Council New appointments for JustPark An education in parking rules Stanway Fiveways Primary School, near Colchester, Essex, has launched a 3PR parking scheme to encourage parents not to drop their children at the front gates. The school has introduced a no parking zone, known as a 3PR Zone, outside its entrance to educate parents and pupils about considerate parking practices. 3PR, which represents the three Parking Rules of care, consideration and caution, delivers a positive message about school parking and gives advice about safe and considerate parking practices. The North Essex Parking Partnership (NEPP) is working with the school on theinitiative. JustPark has announced the appointment of Oren Peleg, the former global CEO of Fitness First, as its new executive chairman. Peleg specialises in accelerating business growth. He was credited with transforming the fortunes of Fitness First Worldwide, the worlds largest privately owned health club group. Over the past two decades he has also held senior strategic and operational roles at private equity firm Oaktree Capital Management LP, Terra Firma Capital Partners and McKinsey & Company. Anthony Eskinazi, JustParks founder and CEO, said: JustPark is parking ten times as many cars as we were last year, and we are gearing up to scale even further. Im delighted we have someone of Orens calibre who can bring his considerable expertise to bear in helping us achieve our vision. JustPark recently signed its 14th local authority partner and works with many commercial businesses to drive demand to their sites and help optimise their parking stock. It is spearheading improvement in the parking industry with dynamic pricing and predictive availability two of its award-winning innovations. Peleg commented: I am excited to have joined JustPark at this important stage in the companys development. The business adds tremendous value to the parking sector and has seen impressive growth over the past few years. Anthony has built an outstanding business and a team so focused on consistently delivering, and I am honoured to help him lead the company onto the next phase of its growth journey. Peleg joins the newly restructured executive team, which includes Lewis Tasker as the new chief operating officer, as well as Songkicks former finance director Paul Herdemian and ex-Gumtree campaign manager Tara Benson, now the firms finance and marketing directors respectively. 50 Britishparking.co.uk PNDec18 pp49-51 Companies News.indd 50 26/11/2018 16:29